August 2021

5 reasons why you should visit IAAPA Expo Europe in Barcelona

5 reasons why you should visit IAAPA Expo Europe

This year’s IAAPA Expo Europe takes place in sunny Barcelona with a Conference from the 27th until the 30th of September and the Trade show from the 28th until the 30th of September. At this event thousands of leisure professionals connect, discuss and discover the coolest trends in leisure.

As a leisure professional yourself, you need to keep up with the latest trends to stay ahead of your competitors. So how can you meet your visitors’ ever-changing needs - always looking for new and exciting experiences

At IAAPA Expo in Barcelona you’ll discover new opportunities, ideas, inspiration or awesome tools and software to grow your leisure business. We’ve highlighted 5 key reasons for you to show you why you shouldn’t miss this event and to help you navigate.

1. Explore the hottest trends in leisure at IAAPA

At IAAPA Expo Europe you’ll have 3 full days to look for the latest trends and opportunities to make your business stand out. From the 28th until the 30th of September you can visit over 450 different exhibitors with different expertises in everything leisure related. 

These are the ones we’re looking forward to the most: 

And Briq will also be there to tell you all about innovating your booking flow! So… 

Schedule an appointment to meet Briq at IAAPA Europe!

2. Solve your biggest challenges with some IAAPA knowledge

You may be struggling with COVID restrictions, your online presence, online booking and scheduling or how to turn your single activities into a full-blown experience. During the IAAPA Expo in Barcelona you’ll get the inspiration you’re looking for to innovate your business with real-world examples from professionals in the industry. 

For example the keynote opening about futureproofing your business is an event you can’t miss. And after various CEO panel sessions and the entire 3-day trade show you’ll come back home to your venue(s) with a world of knowledge to share and implement to efficiently tackle your challenges. 

3. Grow your network at IAAPA Expo for new friends in leisure

IAAPA Europe is the perfect place to get to know like-minded professionals with numerous networking opportunities each day.

Meet new people during panel discussions, lunches, dinners or one of the receptions. Finding people that can help your leisure business grow has never been this easy.

4. Meet Briq at IAAPA to talk about booking and scheduling

We’re very excited to go to IAAPA for the third year in a row to talk to other leisure professionals, schedule our own personal programme and learn more about the challenges and opportunities we’ve encountered. And of course to look for ways to further innovate our own booking and scheduling software

If you’re keen to meet us. We’d love to meet with you in person. Just send an email to michiel@briqbookings.com. 

5. Make sure you also visit the IAAPA Pre-Expo!

Although the main event is held from the 28th until the 30th of September, more than a few Pre-Expo special events that start on the 25th of September are also worth visiting. And they’re a great reason to stay in Barcelona for a week instead of only 3 days. 

Our advice for the Pre-Expo? 

Visit the largest theme park PortAventura World during the EDUtour and go there for Sustainability Day on Monday, September 27. To learn more about how to tackle sustainability challenges. 

Also check out the Indoor Entertainment Day to join educational sessions and network events, especially for FECs!


Do note that these special events are individually priced and require a ticket for participation in addition to your Expo ticket. 


We hope that we’ve convinced you to join IAAPA Expo Europe in Barcelona and we’re looking forward to meeting you there!


On behalf of everyone at the Briq Bookings’ headquarters we wish you safe travels and lots of fun and entertainment. 


Lou Benders is Briq's Content Strategist and focuses on content about Briq's booking and scheduling software, digitizing leisure, the latest leisure trends and online marketing.

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