The Boules Club Alkmaar is an entertainment and nightlife venue of 1,400 m² in the heart of Alkmaar, featuring jeu de boules, interactive darts, karaoke, pool, arcade games, and a full food and beverage offering. The venue accommodates groups of up to 500 people and attracts both friend groups and corporate clients.
Switching systems
Before switching to Briq Bookings, The Boules Club Alkmaar used a different online booking system. The experience was frustrating in several ways. Changes took weeks to be implemented, communication with the helpdesk was poor, and the system offered little flexibility. The booking conversion rate was around 6%. Additionally, there was no integration with the POS system, meaning staff spent a significant amount of time each day manually creating receipts.
The transition to a completely new system required some initial adjustment. Briq Bookings works fundamentally differently from the previous booking system. Thanks to personal guidance from Briq Bookings’ experienced and knowledgeable onboarding manager, the onboarding process went smoothly. The team was guided through the setup process by phone, and everything was configured properly.
Briq Bookings & unTill integration
The integration between Briq Bookings and the unTill POS system has completely eliminated the need to manually create receipts. This saves 30 to 60 minutes per day, allowing the venue to start operational preparations later and immediately reduce staffing costs. The website’s conversion rate has also increased compared to the previous booking system. Deals and promotions are now much easier to implement in the Briq Bookings widget.
Visitors to The Boules Club Alkmaar respond positively to the booking process. If a guest has a preference for the order of activities, the team arranges this personally.
Briq is a great partner
“Briq Bookings is a great partner to work with. They always think along with you, are open to suggestions, and the system brings in many new customers.”
Tessa – Venue Manager, The Boules Club Alkmaar
The Boules Club Alkmaar recommends Briq Bookings for its accessibility, dedicated point of contact, and a team that actively works on further developing the system.
