How the Kartfabrique’s turnover increased by 300% since they started with Briq

In the spotlight juli 13, 2024
Karting at The Kartfabrique

Whether you want to go go-karting, play laser tag or experience virtual reality, the Kartfabrique has it all. 

Located in Utrecht, the Netherlands, the Kartfabrique has been offering multi-activity days out with Briq’s booking scheduler as Briq’s building ground in 2016. 

The result? A seamless webshop, 50% more bookings and a higher average order value. 

A sea of sensational activities combined in one venue

Anyone that lives around Utrecht has heard of the Kartfabrique. The venue is famous for its awesome activities and premium experiences. 

If you like speed, you should try go-karting on their 750 meters long circuit. Or test your problem-solving abilities in one of the 38 Escape Rooms. Not to forget – the Kartfabrique has the largest laser tag arena in the Netherlands. 

To complete your day, you’ll find anything from drinks and bites to lunch and dinner at the venue to enjoy. All bookable online as well, of course.  


The Kartfabrique needed a smart online booking system to manage their growth

Briq originated from the Kartfabrique. Briq’s booking system was created to ensure 24/7 online bookability and multi-activity bookings. To manage over a thousand visitors each day, the Kartfabrique needed a smart online booking system. Especially since they offer many different activities, an online booking system so that all activities can be booked – also by groups –  is essential.

Their start with Briq paid off. Not only has their turnover increased by 300%, their average order value also grew from €80 to €120. Guests can easily add extras, such as food, beverages or other activities, to their booking.

Martien Veenstra, director of Kartfabrique, explains how Briq helped them get more bookings.

How the Kartfabrique stays active during lockdowns

The COVID-19 outbreak has challenged the Kartfabrique to bring out their creative side and test new experiences. Their solutions to the restrictions? An awesome ice skating rink and a drive-thru. 

Ice skating on the ​1000m² ice rink is perfect for an active day out. The drive-thru is also a fun activity. You’ll drive on the interactive and winter-themed go-karting circuit and try the Kartfabrique’s amazing burgers and bites.  

And they even offer curling!

Curling at the Kartfabrique, the leisure center that increased their turnover with 300% since they started with Briq Bookings

Book your fun-packed day at the Kartfabrique easily online

If you’re looking for a day filled with fun and excitement, the Kartfabrique is a must-visit. Book their venue through their webshop. 

The Kartfabrique has been Briq’s building ground as the first venue using Briq’s booking system. We’re excited to see how Kartfabrique continues to grow and improve their experiences, even in difficult times.

Curious about how Briq could work for your leisure business? Create your free account and we’ll get in touch with you to schedule a demo. We’d gladly discuss possibilities and answer any questions you might have.

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